Headline March 25, 2016/ ''' *GETTING AHEAD WITH !WOW!* '''


The  *WORLD STUDENTS SOCIETY*   -lovingly called, !WOW!  -the exclusive and total ownership of the students of the world, wishes to express  its:

Profound Grief at the loss of innocent lives in Belgium,  and shares in the pain and sufferings of the all those affected and their respective families. 

!O' WORLD STUDENTS!  - O' O' PAKISTANI STUDENTS  If at First you...................

Everyone has ideas. They may be too busy or lack confidence or technical ability to carry them out. But I want to carry them out, it is a matter of getting up and doing it, romances James Dyson, the inventor and adds........

Experience doesn't really count for anything, because every day is a day one, which is why it's fun.......

I'm still a long distance runner, having started in College. I spend as much time as I can with my three young grandchildren, and I still think that one day I'll master the bassoon...............

*IT TOOK  James Dyson  5217  prototypes,  14 years of debt, and multiple lawsuits to create a  vacuum  that actually, well, sucked............

EXASPERATED WITH HIS VACUUM, James Dyson took some cardboard, kitchen scissors, and patched together his first bagless machine.

With some trepidation, he switched it on. ''There were no explosions, no blats of dusty air,'' Dyson recalls of that day in 1978. ''I was the only man in the world with a bagless  *vacuum cleaner!.

The British inventor could not have known then that it would take thousands of more prototypes   -and years of debt, lawsuits, fury, and frustration   -before he manufactured what is now the top-selling upright vacuum cleaner in the United States. 

Along the way, he would discover the simple secret to success: ''People buy products if they're better.''

Dyson 61, didn't start out as an engineer. He had trained at the Royal College of Art in London. There he'd discovered a love of industrial design and collaborated on his first product, the Sea truck, an indestructible boat for hauling just about anything between islands.

He started his first company to manufacture and sell another invention, the Ballbarrow, a radical redesign of the wheelbarrow that used a ball to stabilise an otherwise wobbly vehicle.

Garden centre-owners giggled nervously, but customers got it. ''People will make leaps of faith and get excited by your product,'' says Dyson, ''If you just get it in front of them. ''But disagreements with the board led Dyson to leave the company and  his invention.

In his  ''naked naivete,'' as he puts it, he had assigned the patent to the company rather than to himself. It was a mistake he wouldn't make again.

Not one to suffer setbacks, Dyson set to work on perfecting the vacuum. Key to his innovative design was a cyclone, a cone spinning so fast its centrifugal forces sucked up dust and flung it at the canister's walls.

He hoped to license  the design in European companies already in the business, but he encountered a chronic defensiveness. If there were a better way to make vacuums, surely the market leaders would have already found it.

In 1986, eight years after his original breakthrough, Dyson licensed his designs to a Japanese company. The deal didn't give him a cut of the annual $20 million in sales, but it was enough to give him going while he looked for a US manufacturer.

Dyson travelled a lonely path. confronting armies of executives. ''I cannot overstate the  soul-destroying drudgery of sitting in a boardroom with all these specialists, each with his own little area in which to attack you.''

After the deal with Amway collapsed, Dyson decided he'd manufacture the machine himself. He tested it to destruction, throwing it down iron staircases onto marble floors. By January 1993, his machines were ready for the consumer. Now all he had to do was sell them.

Predictably, big stores were nervous about the vacuum's high-tech design. But consumers liked the bright-yellow plastic and the machine's power. A bonus for allergy sufferers: It filtered the household air as it sucked up dirt.

*By 2005, Dyson dominated both the European and American markets*.  

Dyson insists he's not businessman. His obsession has, however, made him rich. The company's revenue was nearly $1 billion last year. He and his artist wife, Deidre, married happily for 40 years, live in a $35 million 18th -----century mansion.

Even so, Dyson is just as driven today as when he made his cardboard prototype.

''It is the fear of failure that makes me keep working at success,'' he says. ''Having an idea for doing something better and making it happen    -even though it appears impossible    -those are still my dreams.'' 

And then James Dyson sums up best, '' Faith and madness......probably both kept me going. I had always assumed people succeeded only if they had the best of everything:

The best idea, the best connections. But then I met Jeremy Fry, a British entrepreneur, if he thought it was a good idea, he pursued it. 

He didn't worry about what people thought, if that is what blind faith is, that is good.

With respectful dedication to the Parents, Students, Professors and Teachers of the world. See Ya all on !WOW!   -the World Students Society and the Ecosystem 2011.

''' Zero Tuition '''

Good Night and God Bless

SAM Daily Times - the Voice of the Voiceless


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